Simplicity Esports and Gaming Company, announced that it has partnered with Project Tokan and the University of Central Florida (“UCF”) Blockchain Innovation Lab to create, mint, and sell NFTs.

Roman Franklin, President of Simplicity Esports, stated, “Through an introduction from a mutual board member, we have secured an excellent partner to jumpstart our future in NFTs. I see a huge opportunity for the minting of NFTs as a digital form of merchandise for esports fans, and the use of blockchain in general to create a more secure and efficient infrastructure for the global esports and gaming industries.”

Caesar Medel, CEO of the Blockchain Innovation Lab said “With the growing popularity of esports and gaming, NFT’s are an excellent way to engage fans and capture a new global market. Blockchain is one of the most innovational technologies of our generation and has become the definition of trust in the digital realm. Through the use of blockchain technologies, Project Token will take Simplicity Esports, and all of its subsidiaries, including Flamengo Esports into the future with expansion into markets beyond the U.S. and Brazil.”

Corey Lanzing, CEO of Project Token, said ”We couldn’t be more thrilled to enter a space shared with the likes of NBA Top Shop and others. We are looking forward to launching this collection with a leader in esports and gaming, in the coming months.”