Scientific Games President of Digital, Matt Lynch, was named to the Gaming Intelligence 2025 Hot 50, an international list of gaming and lottery executives who have made a difference to their company or the industry during the past year, and those who are in a key position of influence in the coming year. The influencer list was announced during the recent ICE Totally Gaming 2025 event held in Barcelona.
Lynch joined Scientific Games in 2024, bringing more than two decades of experience to his role leading the company’s growing global digital and iLottery business. He is a member of the Scientific Games Executive Leadership Team.
The Gaming Intelligence 2025 Hot 50 selection panel shared the following statement, “Matt only joined Scientific Games in October but there is palpable excitement about what he can bring to the lottery sector. He has over 20 years’ experience and an impressive track record of innovating and scaling digital businesses at Amazon, Samsung, Symantec, Albertsons and Firework. This should prove useful as he looks to rapidly expand Scientific Games’ digital business, which includes active iLottery launches around the world. With a focus on technical innovation, he has all the credentials needed to meet the company’s ambitious growth plans and innovation roadmaps to serve lotteries’ evolving needs in the future.”
An e-commerce expert in subscription and marketplace-driven businesses, Lynch has a proven ability to create customer-focused products that drive incremental revenue and grow customer lifetime value. Early in his career, Lynch spent eight years at Amazon scaling several product categories into $1 billion+ businesses, also serving as Chief Operating Officer for online entertainment content.
