Award-winning Irish animation series ‘Puffin Rock’, in collaboration with leading Irish games studio, Feenix Studio and Cartoon Saloon Brand Development, are thrilled to bring this much loved show to Roblox, offering fans of the beloved series a new way to interact with the world of Puffin Rock. Launching exclusively on Roblox, this nature-inspired game allows players of all ages to explore the lush landscapes of Muddy Cove, the Lagoon, and beyond, embracing Puffin Rock’s themes of friendship and environmental care in an interactive, adventure-filled format.
With over 88.9 million daily active users and 216 million monthly active users, Roblox provides an ideal space for engaging young audiences in imaginative play. With 42% of its users under 13, Roblox perfectly aligns with Puffin Rock’s Gen Alpha audience, while also inviting older players into its multigenerational experience. Puffin Rock on Roblox offers players a chance to dive into a world where they can connect with nature, build friendships, and learn the importance of environmental stewardship.
In Puffin Rock, players can meet characters like Oona, Baba, and Bernie, hatch Puffin Rock friends, and set off on guided adventures across the island. Each friend has unique skills and boosts that help players in quests, unlock new areas, and uncover hidden treasures—all while learning about the beauty of nature and the joy of teamwork. This game truly stands out as it allows players to collect beloved characters from the series, using their abilities to tackle mini-games and explore courses filled with exciting rewards. The gameplay reflects Puffin Rock’s core messages, promoting environmental stewardship and friendship, and empowering players to actively care for and protect the world around them. With leaderboards, hidden items, and unique quests, Puffin Rock ensures that players return for new challenges and discoveries, making every adventure fresh and engaging.
“We are delighted to team up with Feenix Studio and bring our adorable Puffin Rock series into the Roblox universe. The guys at Feenix have truly embraced the core values and ethos that make Puffin Rock so appealing to its audience “ Brian Tyrrell, General Manager – Cartoon Saloon Brand Development
Ciaran Warren, Head of Studio at Feenix Studio, added: “Working with Cartoon Saloon Brand Development has been a privilege. We’ve taken great care to bring the charm and spirit of the Puffin Rock series into this Roblox experience, creating an interactive world that truly reflects the warmth and wonder of Puffin Rock. This game is designed to deepen young fans’ connection to the series, setting a new standard for authentic, engaging experiences on Roblox.”
On December 6, Puffin Rock fans and new explorers alike can join Oona, Baba, and their friends on Roblox for an immersive journey that celebrates discovery and the importance of protecting our world.
Play Puffin Rock & Friends on Roblox this Friday 6th of December.
