Award-winning supplier goes live with leading social casino as part of future growth plans
Playson, the fast-growing digital entertainment supplier, has launched a deal with major US social casino brand, High 5 Casino.
This key strategic agreement continues Playson’s growth path in the US, with the social casino operator’s strong audience reach set to introduce its players to the Playson experience and make them familiar with the provider’s portfolio.
Games such as Power Crown: Hold and Win, Jelly Valley and 3 Pots Riches: Hold and Win have been adapted for the social casino space and are free to play, with the integration done through Relax Gaming’s API platform.
High 5 Casino can boast in excess of 31 million users and over 1,000 titles are available to users on its digital platform.
This collaboration is set to further support Playson’s future ambition of entering the US real money environment, as part of its wider strategy to take its games into regulated markets worldwide.
Blanka Homor, Sales Director at Playson, said: “The partnership with High 5 Casino is a real coup for Playson, continuing our exciting journey within the US social casino industry.
“Undoubtedly, our presence in the US will become even bigger thanks to this agreement with a key player in the region and we are thrilled to showcase our games to High 5 Casino’s audience.”
Jerry Wilson, VP Creative, at High 5 Casino, said: “Playson’s portfolio contains many player-favourites, with an unmatched reputation in producing high-quality Hold and Win slots.
“This collaboration will exhibit our ongoing commitment to provide US players with the very best titles on the market, and Playson’s extensive portfolio has already shown itself to be one of the most revered in the industry.”