Сonverting-gambling-into-gaming:-bgaming-gathered-q1-igaming-industry-trends

Сonverting gambling into gaming: BGaming gathered Q1 iGaming industry trends

Latest News

Published

58 mins ago

on

June 1, 2021

Photo source and credits: Paddy Power

Reading Time: 2 minutes

Crouch tells football fans why it’s always a good idea to switch to a better team

Peter Crouch is back staring in the latest Paddy Power TV advert, which sees the former England striker show off his German skills and get called a ‘beanpole’ by an unhappy football fan.

The ad – which kicks off Paddy Power’s EURO 2020 ‘Switch for Better’ campaign – opens with Crouch letting his wife, Abbey Clancy, know that he can’t walk the dog because he’s watching the game.

Every single game in the tournament.

As he’s explaining how good deals only come to those who move about, a group of fans push past the 40-year-old – each wearing a shirt representing one of the many different clubs Crouch played for.

Photo source and credits: Paddy Power

There’s even a reference to upgrading as he walks past Declan’s Bar, which may or may not be linked to the switched national allegiance of a certain West Ham midfielder…

And, to really drive home the messaging around switching teams, he wraps a German fan in an England flag, before uttering “Es kommt nach Hause” – German for “It’s coming home”.

Photo source and credits: Paddy Power

Celebrating with a crowd of England supporters, the final message from the former Liverpool and Tottenham man is that “If the grass looks greener… go and play on it”.

Spokesman Paddy Power said: “Peter Crouch is always a joy to work with, and we can’t be too surprised that a bicycle-kicking, robot-dancing star is a natural in front of the camera. He might just be a better actor than footballer, you know.

“As Crouchy says in the ad, there’s a lot to be gained from switching for better, and when Declan Rice ends up winning the Euros, it’ll pain me to say he was right.”

Paddy Power is encouraging punters to change bookmaker as part of its ‘Switch for Better’ campaign, where new customers will secure a free £5 Bet Builder for every England group game.

To view the full TV ad, visit: https://www.youtube.com/watch?v=eY_5uW-TWdk

Latest News

Published

1 hour ago

on

June 1, 2021

Reading Time: 2 minutes

While the pandemic has negatively affected many areas of entertainment, online gambling has only increased its popularity. The overall tendency is that the iGaming market keeps rapidly expanding. Being the dynamic and fast-growing content provider for online casinos, BGaming has analyzed its Q1 2021 corporate report and gathered more trends of the iGaming industry.

Mobile gaming. iGaming providers strive to be user-friendly for any device because: “In comparison to the past year, it showed a 19% rise. Today more than 94% of the BGaming’s audience choose to play on mobile devices”, said Marina Ostrovtsova, Director for BGaming. That means that the quality of online slots for smartphones increases as fast as its desktop versions. Meanwhile, iGaming providers are looking for innovative solutions to take mobile gambling to the next level of entertainment. 

Female wave. iGaming providers develop more games targeted at women and they love them! Due to the statistics, ladies will play online slots as often as men soon. The share of the female audience was 30,8% by the end of 2020, today it is almost 39,9%. 

Play for fun. There is no need to hide the fact that many players come to online casinos to multiply their income. But BGaming has found an intriguing trend that more and more people choose online casino games primarily for entertainment. “This shows that many providers offer engaging games with not only good math but also with attractive themes of the games, which means high-quality design, music, and interactive elements to gift genuine impressions to players”, noted Bogdan Gres, Brand manager for BGaming

Converting gambling into gaming. The line between gambling and video games is gradually blurring. According to the poll conducted among casino players in Q1 2021, BGaming has figured out that around 10% of players come to online gambling from online video games. That gives good opportunities for new ways of collaboration between reputable producers from two sides. Probably, soon we will see promising corporations that will influence both spheres of entertainment.  

BGaming will continue to analyze and share industry trends. Thanks to an expert team and a player-driven approach the studio creates innovative and engaging products featured on reputable platforms and online casinos worldwide. Being the world’s first game studio to support cryptocurrencies and offer Provably Fair games, BGaming is one of the trendsetters in the industry.

Latest News

Published

1 hour ago

on

June 1, 2021

Image by Tumisu from Pixabay

Reading Time: 2 minutes

Online gaming has become one of the favorite activities for people to indulge. The surge in casino sites has led to the mushrooming of so many online gaming sites. However, online gaming sites such as Casinokix.com can help you settle for the best online casinos. Such casinos have adapted to the latest exciting trends that let players enjoy their gaming experience.

Some of these latest online casino trends in 2021 include:

  1. Improvement of responsible gambling services

With the rise in the number of online gamblers getting addicted to drugs and alcohol each passing year, gambling authorities and casinos are taking measures to encourage responsible gambling.

Some of the ways devised include:

  • Age restrictions to those under eighteen or in vulnerable categories
  • Time limits and deposits
  • Bankroll management trainings
  • Self-exclusion and breaks
  • Time limits
  • Deposit limits

Such responsible gambling policies are what is making the casino industry rise exponentially. That is because more people will get compelled to enjoy these online games without worrying that they might get addicted or use up all their time and money for gambling.

Gambling authorities and casinos understand that online gaming can be a real addiction. Luckily, the best ones ensure that their clients get protected against the dangers of regular online gambling.

  1. Technological advancements

Online gaming is one of the industries that have experienced technological advancements with lightning speeds. With the innovation of Virtual Reality, gamers can now fully immerse and enjoy their gaming experience.

Even though VR headsets were previously used by tech-savvy people, things have drastically changed. And anyone can now enjoy this technological advancement. That is because the accessories have become more affordable. Also, more VR slots are expected to get released.

  1. Use of cryptocurrency

The use of cryptocurrency has taken many industries by storm. And the gaming industry is no exemption. Most have joined the bandwagon, and others are looking to accept cryptocurrency sooner than later.

One of the reasons why players prefer the use of cryptocurrency as a banking method is because it facilitates anonymity. The use of crypto payment is also secure, and the chances of losing money are way complex compared to traditional payment methods. It is predicted that cryptocurrency will be among the leading payment solutions in the gambling industry shortly.

  1. Shift to mobile gambling

With more and more people embracing smartphones, most online casinos have diverted their efforts towards mobile platforms. That is because research shows that traffic appears mostly from mobile-based devices.

Most online casinos are working to create interactive, fully optimized, and customer-friendly mobile sites. That allows online gamers to play at the best slots from the comfort of their devices.

That means that you don’t have to travel far to access a land-based casino to enjoy your favorite online games.

  1. Artificial intelligence

Most online casinos are looking forward to introducing Artificial Intelligence this year. Since gamers fear that sometimes their private data and information could get leaked, AI will help address this issue. And allow gamers to enjoy their favorite games without a hassle.

European Gaming Media and Events is a leading media and boutique event organizer in the European Union with a monthly reach of +110,000 readers. The official company (PROSHIRT SRL), has been listed for 4 years in a row among the top 3 Advertising and market research agencies in the local Top Business Romania Microcompanies based on the Financial Reports.
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