Alon Braun is a leading creative strategist, author, and educator with over 25 years of experience in iGaming marketing and branding. Specializing in creative branding, performance marketing, and conversion optimization, he has developed and led high-impact campaigns that help brands captivate, convert, and stand out globally.

He is the Lead Lecturer at GamingFellowship.com, where he mentors professionals on marketing, creative strategy, and business innovation. Last year, he served as Head of B2C Marketing at Pragmatic Play, where he oversaw local media strategies, team configuration, and creation, ensuring a strong foundation for brand positioning and growth.

As the author of The Entrepreneur’s Journey: 8 Steps from Inspiration to Global Impact, Braun has created a proven framework for entrepreneurs to align creativity with strategic execution. The book, endorsed by Agile leaders, integrates The Hero’s Journey, Integral Philosophy, and decision-making methodologies, providing a structured path for entrepreneurs to scale from idea to global impact. His Integral Philosophy approach ensures that businesses align internal vision with external execution, fostering sustainable growth.

A key focus of Braun’s work is Campaign Pivot, helping businesses adapt and redefine their approach based on market changes. His insights enable companies to make data-driven, strategic shifts that optimize growth while maintaining their core brand identity.

Beyond his work with startups and gaming brands, Braun advises venture capitalists (VCs) on investment strategies, market positioning, and brand growth, helping them assess and optimize the potential of businesses.

Recently, at ICE, he spoke about his book, sharing insights on entrepreneurship, innovation, and gaming marketing. With a passion for creative storytelling, data-driven marketing, strategic adaptability, and team leadership, Braun continues to shape the future of branding, marketing, and investment strategy in the iGaming industry and beyond.