RubyPlay has extended its partnership with bet365 into Brazil, taking a selection of its casino content live with the operator in the country’s regulated iGaming market. The supplier announced the expansion on 29 July 2026.
Under the launch, bet365 players in Brazil gain access to titles from RubyPlay Studio and its Koala Games studio. Games named in the release include Brilliant Gems, Gummy Giga Match®, and Go High® Panda, alongside Koala Games titles Voltage Blitz® Rapid and Voltage Blitz® Vortex.
RubyPlay said the deal highlights its “studio-based model”, which allows operators to integrate once to access content from multiple in-house studios.
Dima Reiderman, CCO at RubyPlay, said: “Expanding our partnership with bet365 into Brazil marks another milestone in our growth across Latin America and reflects the strength of our relationship with one of the industry’s leading brands. bet365 is widely recognised as one of the top-performing operators in Brazil’s regulated market, making this expansion a significant step in our continued collaboration.
“What differentiates RubyPlay is our ability to offer operators far more than a traditional content catalogue. Through our studio-based ecosystem, partners gain access to a broad spectrum of content tailored to specific markets and player preferences, bringing together studios with distinct creative identities under one roof. With bet365, this means delivering a diverse and localised portfolio, from established RubyPlay favourites to innovative Brazilian titles developed by Koala Games, all designed to support strong performance in a highly competitive regulated market.”
A spokesperson at bet365 added: “This expansion builds on our existing relationship with RubyPlay and extends its studio-based content ecosystem into Brazil.
“The breadth of content available through the supplier, combining proven player favourites with the creativity from studios such as Koala Games, enables us to continuously evolve our casino offering for Brazilian players, while maintaining a steady pipeline of new releases in a highly competitive regulated market.”
The post RubyPlay extends bet365 content deal to Brazil appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
