Pragmatic Play, a leading content provider to the iGaming industry, has strengthened its position in Buenos Aires City, Argentina following the approval of its Live Casino content by the capital city’s regulator. In this way, Pragmatic Play becomes one of the first brands to get its Live Casino games approved in Buenos Aires City.
Lotería de la Ciudad de Buenos Aires (LOTBA) has approved a selection of Pragmatic Play’s market-leading Live Casino portfolio for delivery to operators in the jurisdiction. This facilitates the delivery of Blackjack, Roulette, Auto Roulette, Speed Roulette, Baccarat, Speed Baccarat, Mega Roulette, Sweet Bonanza Candyland, Mega Wheel, and ONE Blackjack.
Already holding a prominent position with its slots vertical in the local market, the approval now allows a new key strand of the supplier’s multi-product offering to be offered to operators and is set to drive further growth in Buenos Aires City.
“This is fantastic news for Pragmatic Play and bodes extremely well for our growth ambitions in Argentina. Our multi-vertical proposition is a key USP for us in every market we operate in and the approval of our Live Casino games in Buenos Aires City is going to allow us to reach more partners and players here than ever before,” Victor Arias, VP of Latin American Operations at Pragmatic Play, said.