Soft2Bet said it opened 2026 with five new brand launches and four sponsorship deals, alongside market planning for Q2 2026. The company shared the update from Malta on April 15, 2026 as part of its Q1 2026 results.
In Q1, Soft2Bet launched Lodur in Sweden and Zinx in Romania. In Denmark, it launched Betinia, Betoro and QuickCasino. The company said the rollouts were part of a localized approach aligned with player behavior and regulatory environments.
Soft2Bet also announced four sponsorships aimed at strengthening regional visibility. In Canada, it partnered with the Oshawa FireWolves and Rock League Curling. In Romania, it renewed its partnership with football club CFR Cluj. In Denmark, it cited brand exposure through the Betinia League and CampoBet Division.
For Q2 2026, Soft2Bet said it has submitted a license application in Alberta, Canada, and is evaluating Spain and Portugal. The company also said it plans to offer players a gamified tournament module for the upcoming FIFA World Cup, designed to extend engagement beyond traditional sportsbook formats.
Soft2Bet did not disclose revenue, active user metrics, or market-by-market performance data in the release.
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Soft2Bet: https://soft2bet.com/ Company site for background, brand portfolio, and corporate updates referenced in the release.
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Alberta iGaming (AGLC) – regulatory information: https://aglc.ca/ Official Alberta Gaming, Liquor and Cannabis information relevant to the stated Alberta license application.
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Swedish Gambling Authority (Spelinspektionen): https://www.spelinspektionen.se/en/ Regulator context for the Sweden brand launch mentioned (Lodur).
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Romanian National Gambling Office (ONJN):https://onjn.gov.ro Regulatory reference for Romania activity and brand launch (Zinx).
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