United Kingdom (UK) B2B betting software supplier 20Shots has signed an agreement to offer its flagship free-to-play football jackpot game Fantasy5 to leading casino and sports betting operator Grosvenor Casinos.
The product will go live on GrosvenorCasinos .com on Friday morning (August 11) just in time for the beginning of this year’s English Premier League season.
Grosvenor Casinos will host the popular fantasy football game under its own branding and will have a separate Fantasy5 player pool to the B2C offering of 20Shots.
“We are delighted to have partnered with 20Shots to integrate Fantasy5 within our website,” the Director of Sports for Rank Group, the parent company of Grosvenor Casinos, Tom Orton, said. “We were really impressed by the company’s retention and engagement figures and believe it is going to be a very successful acquisition and retention tool for our brand. It also sits perfectly with our vision for this year’s English Premier League season and our current growth projections. Fantasy5 users will be able to choose five players to beat their fantasy points targets in five weekly games with Grosvenor Casinos offering a weekly jackpot of £10,000 to any player who gets all five picks right. The jackpot is shared if more than one player is successful.”
The co-founder and Chief Executive Officer of 20Shots, Jacob Kalms, said the deal represented another big step forward for the company. It also has a partnership with BoyleSports, which operates its own Fantasy5 player pool for its UK and Ireland customers.
“We now have multiple partners across multiple jurisdictions and we have a number of further partnerships due to be announced imminently,” Kalms said. “We are extremely pleased to be partnering with an operator of Grosvenor Casino’s standing. It has a great site and product and we think Fantasy5 will complement its other offerings very well. We expect that its decision to offer a £10,000 jackpot will make it especially appealing to players and we look forward to a successful season.”
