BAHRAIN INTERNATIONAL TROPHY TO BE SHOWN LIVE IN 130 COUNTRIES

Reading Time: 2 minutes

 

The global horseracing spotlight will be firmly on the Bahrain International Trophy tomorrow (Friday, November 19), with the Kingdom’s showpiece race attracting unprecedented television interest.

The £500,000 contest has attracted 14 runners from six countries including four-time Group 1 winner, Barney Roy, trained by arguably the world’s best trainer right now, Charlie Appleby. The race, which also sees a strong local contingent, is due off at 4pm local time (1pm GMT).

Racecourse Media Group (RMG) and HBA Media, two of the leading horse racing media rights companies, working with the Rashid Equestrian and Horseracing Club (REHC) in Bahrain, have secured widespread global coverage of the event which will be available to view in 130 countries.

Broadcasters taking live coverage include Fox Sports in the US, ESPN in Latin America and Caribbean, and SuperSport in Africa.

In addition to ESPN, the Caribbean will be served by SportsMax and 17 countries in the Middle East and North Africa will have access to the race through the Dubai Racing Channel, Yas TV and Bahrain TV, while Saudi TV will show a recording, as will the Green Channel and Tellytrack to its Japanese and South African audiences.

Live coverage will be taken by RMG’s TV channel, Racing TV, plus Sky Sports Racing, in the UK and Ireland, while ITV, the UK’s biggest commercial broadcaster, will feature the race in its Saturday programming.

Other broadcasters taking live coverage in Europe include NENT (the Nordics), Match (Russia), SilkNet (Georgia) and Equidia (France). 

RMG is also delighted to be working with Timeline TV in co-producing the live one-hour world feed programme.

Executive Director at the Rashid Equestrian & Horseracing Club, Sheikh Salman bin Rashid Al Khalifa, said: “For some of the world’s leading broadcasters, such as Fox Sports, ESPN and SuperSport, to devote valuable airtime to the Bahrain International Trophy, in only its third year, is testament to the rapid and unrelenting growth of Bahrain racing on the international sporting calendar. We are delighted with the interest.”

Seb Vance, Director of Communications and International TV Distribution at RMG, said: “It is a great honour to be working with the Rashid Equestrian and Horseracing Club again. Both RMG and HBA couldn’t be happier with the take-up from international broadcasters. The race is bursting with quality, and we look forward to conveying all the colour and excitement from Sakhir Racecourse, in a special one-hour world feed programme, which RMG is co-producing with Timeline TV.”

European Gaming Media and Events is a leading media and boutique event organizer in the European Union with a monthly reach of +110,000 readers. The official company (PROSHIRT SRL), has been listed for 4 years in a row among the top 3 Advertising and market research agencies in the local Top Business Romania Microcompanies based on the Financial Reports.
Hipther

FREE
VIEW