Credera, a global consulting firm specializing in transformation, MarTech, artificial intelligence (AI), and technology, has achieved the Amazon Web Services (AWS) Generative AI Competency. This recognition as an AWS Premier Tier Services Partner highlights Credera’s deep expertise in leveraging AWS technologies to help organizations implement advanced AI solutions and accelerate digital transformation.
“We are honored to achieve the AWS Generative AI Competency, which underscores our commitment to delivering innovative, AI-driven solutions that create real business impact for our clients,” said Phil Lockhart, Chief Digital Officer at Credera. “Earning the AWS Generative AI Competency demonstrates Credera’s ability to help clients unlock AI’s potential to drive efficiency, innovation, and competitive advantage.”
The AWS Generative AI Competency is awarded to partners who demonstrate technical expertise and a proven record of client success in delivering generative AI solutions on AWS. Achieving this competency represents a significant milestone for Credera, reinforcing our dedication to empowering clients with advanced AI capabilities that drive transformative business outcomes, elevate customer experiences with hyperpersonalized content, optimize operational efficiencies, and generate actionable insights. Powered by AWS’s advanced generative AI technologies, these capabilities drive meaningful business value.
Achieving the AWS Generative AI Competency adds to Credera’s expanding portfolio of AWS distinctions and further strengthens their reputation as a leader in AI-driven transformation. Credera, an Omnicom company, houses Omnicom’s Amazon Center of Excellence, enriched by the recent achievement of the Energy & Utilities, DevOps, Data & Analytics, Machine Learning, Migration, Security, and Advertising & Marketing Technology Competencies. Organizations looking to advance their AI initiatives and innovate with AWS can now confidently turn to Credera as a recognized partner of choice.
“Being recognized with the AWS Generative AI Competency highlights Credera’s commitment to delivering world-class AI solutions for our clients globally,” said John Kendrick, Managing Director at Credera UK. “Our teams are passionate about guiding organizations through their AI journeys, ensuring they can adopt these advanced technologies with confidence, drive measurable results, and maintain a competitive edge in a rapidly changing landscape.”
Founded in 1999, Credera aligns digital, data, and customer relationship management capabilities to deliver precisely targeted and meaningful customer experiences at scale, leveraging the global reach of Omnicom Group Inc. At the time of its acquisition by Omnicom in 2018, the group had 300 employees in three U.S. locations. Since then, Credera has experienced sustained and rapid growth and continued to gain momentum, with a current team of 3,000 members across 17 locations globally. Credera and its network companies have earned numerous accolades, being named a five-time Best Workplace in Consulting & Professional Services and a Forbes World’s Best Management Consulting Firm.











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